Meet cindy


Back in 2009, it all began.

The first chapter of my business journey began with the site VegetarianMamma.com, which I created in 2009, and successfully sold in 2024 for five figures. This online endeavor ignited my passion for business growth and entrepreneurship. Building on that foundation, I launched AirFryerEats.com (sold for multi 6 figures), InsanelyEasyRecipes.com (sold for 4 figures), and VisitOhioToday.com. In 2023, I acquired HappyFoodHealthyLife.com and successfully flipped it in less than a year with a 44% profit (sold for 5 figures).

Throughout this journey, I connected with both digital creators and brick-and-mortar business owners. I was constantly getting called upon to help businesses start their social media presence and level up their strategies. After years of being asked for assistance and consulting on the side, I realized my true calling was focusing on what brings me joy and happiness: helping others. I genuinely find joy in supporting others, and I can’t wait to help YOU achieve your dreams and goals!

Cindy gordon sitting at a brown table, dressed in all black with her computer, she is smiling at the camera during a business coaching session
cindy gordon dressed in all black, smiling at a client during a business coaching session

“I want every client I work with to know I care and that they’ve found a great friend and resource!”

I believe in:

Sustainable Growth: Building a thriving business should not come at the expense of your health and happiness.

Intentional Living: Aligning business goals with personal values creates a more fulfilling and purpose-driven life.

Empowered Choices: Empowering individuals to make choices that support both their business aspirations and personal happiness.

For me, it all began with my first website as a hobby. As things evolved, I realized it was more than just a pastime – it had become a thriving business. And that’s when I knew I needed to take a leap and work full-time for myself.

As I grew and progressed through different stages of my business, life happened, as it does for us all. I dedicated myself to personal growth, unpacking childhood traumas and healing my body and mind, all while managing the various challenges life threw my way.

During this time, I also cared for my family, raising a child with life-threatening food allergies and asthma, managing sports schedules, and navigating life as a solo mom while my husband frequently traveled for work.

I faced grief, became a caregiver to an aging parent, and served as a co-guardian for a family member with special needs. Alongside these responsibilities, I focused on healing myself—mind, body, and spirit—addressing challenges such as autoimmune issues, hormonal imbalances, Lyme disease, and more.

I quickly learned that this work is never complete; it is an ongoing journey that must harmonize with your business. Without that alignment, neither your business nor you will thrive. I’ve experienced both sides of this many times firsthand.

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